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Why it works

Street advertising you can measure.

The people walking past your door at the weekend are already out. AdWalk puts your offer in front of them, lets them act on it straight away, and counts what happens.

Book a demo Compare with leaflets and ads

On their terms

Nobody gets stopped in the street.

Leaflets and street promoters rely on stopping people, and many people walk around that. The AdWalk walker doesn't approach anyone. People see the offer and scan it only if they want it.

  • No sales pitch from the walker
  • Nothing handed out
  • Everyone who claims chose to

Measured

Every step leaves a record.

Street advertising is usually hard to measure. With AdWalk, each stage is recorded, so you can see what your weekend produced.

  1. On screen

    Your guaranteed plays and screen time, every day of your booking.

  2. Scanned

    How many people scanned your QR code.

  3. Claimed

    Each claim, with the date and time.

  4. Redeemed

    Each code used at your counter, with the date and time. A code only works once.

  5. Your numbers

    After your campaign, you get the figures for your offer.

What we promise, and what we don't.

We guarantee your screen time and your plays. We don't promise a set number of customers, because nobody honestly can. We do promise you'll see exactly what your campaign produced.

Compared

How it compares with what you use now.

Leaflets and social media ads are the usual alternatives. Here is how they stack up.

  • Leaflet drop

    Cost
    £325 to £7005,000 leaflets, printed and delivered in Leicester1
    When
    Delivered once
    Where
    Through letterboxes
    What you can count
    No built-in count of who came in

  • Social media ads

    Cost
    Your budgetSpent while the ad runs
    When
    Whenever the platform shows it
    Where
    In feeds, chosen by the platform's algorithm
    What you can count
    Views and clicks, not visits to your counter

  • AdWalk

    Cost
    From £99Per weekend, with guaranteed plays
    When
    Friday to Sunday, 18 hours
    Where
    On the street, along Granby Street
    What you can count
    Scans, claims and redemptions

Door-to-door distribution in Leicester is quoted at £35 to £59 per 1,000 homes (DOR-2-DOR Leicester). Printing A5 leaflets costs about £30 to £80 per 1,000 (Lux Branding, 2026). For 5,000 leaflets that's £175 to £295 to deliver plus £150 to £400 to print, before any design cost. Prices checked September 2026.

Local

Built for Leicester city centre, and nowhere else.

  • One city centre

    The screen only walks Leicester city centre, close to the businesses advertising on it. No national campaigns.

  • Independents first

    Priced for independent restaurants and cafes, from £99 a weekend.

  • A known route

    Leicester Station, Granby Street and the Clock Tower. You always know where your offer was seen.

  • Busy at both ends

    The route starts at Leicester Station, with 5.5 million entries and exits a year, and ends at the Clock Tower, which the council's city centre health check names as the natural focal point for pedestrian activity2.

Office of Rail and Road, Estimates of station usage, April 2024 to March 2025: 5,527,136 entries and exits at Leicester. Leicester City Council, Leicester City Centre Healthcheck, Leicester Retail and Leisure Study 2021, section on pedestrian flows.

Case studies

Real results will go here, once we have them.

We start walking in October 2026. We won't publish numbers or testimonials until they come from real campaigns. Your business could be the first.

See it working in about a minute.

Book a demo and we'll take you through the whole claim flow on a phone.

Book a demo